Get to know Imara!
Hey there, I’m Cedrick Junior – the founder and host of the Imara Vision Podcast. I was born in the vibrant city of Luanda, Angola, and at the age of 10, I moved to the Netherlands, where I discovered my passion for community-building, international business, tech, data science, sales, and entrepreneurship.
Today, I’m based in the bustling cities of Rotterdam and Antwerp, and I’m on a mission to share my passion and experiences with you. I want to take you on a journey of discovery, where we explore new perspectives, learn from inspiring guests, and grow together.
I’m driven by a desire to help people pull themselves out of extreme poverty and create a better future for themselves and their families. That’s why I founded Imara Vision, which means “determined/firm/resolute or strong” in Swahili. This name reminds me every day of the importance of having a clear vision of what we want to achieve in life and business.
Initially, Imara Vision focused on business consulting, helping clients in Africa and the Netherlands. But after five years of success, I decided to pivot towards podcasting and community building. I wanted to connect, inspire, and exchange ideas with people, to share stories of success and failure, and to learn from experts who I consider visionaries.
The Imara Vision Podcast celebrates the mindset of continuous learning, exploration, and growth. Our guests come from diverse fields, including business, entrepreneurship, art, science, spirituality, and personal growth. We share personal stories, challenges, and successes, and we hope to inspire you to embrace the visionary mindset of being multidimensional, adaptive, and continuously learning.
I believe that the world needs more visionaries who can navigate the complexities and challenges of the modern world. That’s why I hope that our podcast inspires you to become a lifelong learner and explorer of life.
Join me on this journey of curiosity, growth, and exploration by subscribing to the Imara Vision Podcast.
Why should you work with Imara?
We take upon ourselves to focus on the things that really matter and make a difference. But why should you work with us? Here are a few reasons:
We go there where the traditional support of consultants, agencies and embassies stops.
We act locally and deliver international standard results.
We speak the language and have a comprehensive understanding of the local business customs.
We have access to an international and local network of experts with more than 100 years of doing business experience in Africa.
We provide hands-on support in the most challenging environment and minimize your risk exposure.
We understand what it takes to make your business fully compliant with local rules and regulations.

About the founder
Cedrick Júnior is an Angolan-Dutch entrepreneur based in Rotterdam, the Netherlands. He moved to the Netherlands at the age of 9 years.
In 2014 Cedrick graduated from Windesheim, Applied Sciences University with a Business degree in International Business with a specialization in Doing Business in Africa.
Upon graduation, Cedrick was asked to join Fugro, the world’s largest provider of technical data and advice on topography and environmental conditions. During his time at Fugro, Cedrick worked in Angola, Ghana, Mozambique, South Africa, and São Tomé e Principe, where he helped Fugro lay the foundation that enabled the company to support its clients with local resources.
In 2018, Cedrick left Fugro. He looks back to this time with a great sense of joy and accomplishment. Cedrick is most proud of the job opportunities that were created due to local content development, which enable individuals to pull themselves and their families out of extreme poverty. This inspired Cedrick to embark on a life new journey, called “Imara Vision”.
With this entrepreneurial step, Cedrick wants to strengthen the socio-economic position of Africa by providing services and products, and investing in solutions that inevitably contribute towards the development of Africa. Humbly said, Cedrick wants to become a true agent for change in Africa.